Soccer league promotes rural tourism in Guizhou

Tourists dressed in ethnic clothing take photos in Rongjiang county, Guizhou province, on July 14, 2023. [Photo by Wang Bingzhen/Provided to chinadaily.com.cn]

The Village Super League, an ongoing grassroots soccer tournament in Rongjiang county of Qiandongnan Miao and Dong autonomous prefecture in Guizhou province, has attracted a large number of visitors from across the country.

Since May, when the match began, revenue into accommodation business in Rongjiang hit 33.22 million yuan ($4.62 million), jumping 171.1 percent year-on-year. As of July 16, the county received 2.31 million visitors, with tourism income reaching 2.59 billion yuan, according to the local convergence media center.

Zhao Yandi contributed to this story.