Green transformation in East China village attracts global young talent to settle

Yucun Village, located in the northwest of Zhejiang Province, is a small village with great renown as the birthplace of the idea that "clear waters and green mountains are invaluable assets."

At the crossroads of a difficult transformation for a village once heavily polluted by mining, this statement paved the way for sustainable green development. In just over a decade, Yucun has emerged as a model of ecological beauty, thriving industries, and prosperous inhabitants, becoming a shining sample of China's beautiful countryside.

In recent years, Yucun has witnessed the emergence of various new industries, including innovation centers, cafes, and camping facilities. The attractive environment has drawn in waves of new residents and returning locals, who come here to start businesses and pursue their careers. Yucun actively strives to build a "beautiful countryside," transforming the environmental advantages of "green mountains and clear waters" into practical productive forces, injecting new vitality into this small village.

By 2022, more than 50 "global partner" projects have settled in Yucun, attracting thousands of university students to work and live in Yucun and the surrounding villages. Under the influence and drive of these new residents and returnees, the local villagers of Yucun have voluntarily upgraded their industries and embraced development, making the internal driving force for rural development even stronger.