Sanhe Village pioneers rural revitalization through agri-tourism and Yi cultural heritage

Sanhe Village in Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province has become a model for rural revitalization through its innovative agri-tourism and cultural construction projects. By blending agriculture with tourism, the village has effectively developed diverse agricultural activities that attract tourists.

Photo taken on June 20, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the agri-tourism project and the cultural construction project of Yi ethnic group at the Zhaojue County Civic Square in Sanhe Village, Sanchahe Town, Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

Photo taken on June 20, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the agri-tourism project and the cultural construction project of Yi ethnic group at the Zhaojue County Civic Square in Sanhe Village, Sanchahe Town, Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

The village has also introduced eco-friendly farm stays, where tourists can immerse themselves in the serene countryside while enjoying organic produce. These agri-tourism activities have provided a substantial boost to the local economy by creating new income streams for farmers and local businesses. Increased tourists have led to higher sales of local products, ranging from fresh produce to handicrafts, significantly improving the livelihoods of the villagers.

Photo taken on June 20, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the agri-tourism project and the cultural construction project of Yi ethnic group at the Zhaojue County Civic Square in Sanhe Village, Sanchahe Town, Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

Photo taken on June 20, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the agri-tourism project and the cultural construction project of Yi ethnic group at the Zhaojue County Civic Square in Sanhe Village, Sanchahe Town, Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

Parallel to its agri-tourism endeavors, Sanhe Village has placed a strong emphasis on the cultural construction of the Yi ethnic group. Recognizing the value of its unique cultural assets, the village has undertaken projects to preserve and promote Yi traditions, arts, and crafts. Traditional Yi festivals, dances, and music performances are now integral parts of the village's cultural calendar, attracting tourists and cultural enthusiasts alike.

Photo taken on June 20, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the agri-tourism project and the cultural construction project of Yi ethnic group at the Zhaojue County Civic Square in Sanhe Village, Sanchahe Town, Zhaojue County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

The construction of a Yi cultural center has been a landmark achievement, serving as a hub for cultural exchange and education. This center showcases traditional Yi costumes, crafts, and historical artifacts, providing visitors with a deep insight into the rich heritage of the Yi people. Workshops and training programs have been organized to teach younger generations traditional skills, ensuring the continuity of these cultural practices.