Poster: China's Hainan sees 100 mln tourist arrivals, increased spending in 2025

China's tropical island province of Hainan received 106 million domestic or overseas tourists in 2025, up 9.1% from 2024, local authorities said on Jan. 21, 2026.

Total tourist spending rose 10.5% year on year to 225.4 billion yuan (about 32.4 billion U.S. dollars), according to the Hainan provincial department of tourism, culture, radio, television and sports.

Inbound tourism expanded sharply last year, with Hainan recording approximately 1.5 million inbound visits -- a rise of 35.2% -- and inbound overnight stays totaling 5.94 million nights, which was up 59% from the previous year, the department said.

It was the first time the province exceeded 100 million tourist visits in a single year and recorded more than 200 billion yuan in annual tourist spending.