Poster: The sixth China International Consumer Products Expo kicks off

The sixth China International Consumer Products Expo (CICPE) kicked off on April 13, 2026 in Haikou, capital of south China's Hainan Province, attracting more than 3,400 brands from over 60 countries and regions. Themed "Opening Up Drives Global Consumption, Innovation Empowers A Better Life," this year's expo runs from April 13 to 18.

The sixth CICPE has expanded in scale, with an exhibition area of 143,000 square meters, up 13,000 square meters from the previous edition. International exhibits account for 65 percent of the total, an increase of 20 percentage points from last year. Meanwhile, over 200 new products are expected to make their debut, double last year's number and spanning fields including healthcare, jewelry and digital technology.