The Great Wall meets technology and creativity at CIFTIS

Visiting CIFTIS? Come and discover how the Great Wall meets technology, creativity and new cultural experiences.

The Badaling Tourism and Culture Group is showcasing the enduring appeal of the Great Wall at the 2026 China International Fair for Trade in Services (CIFTIS), held at Shougang Park in Beijing from September 9 to 13.

From Great Wall-themed cultural and creative products to immersive VR experiences, live performances and interactive activities, the exhibition brings the history and culture of Badaling to life through new technologies and creative experiences.

The showcase is located in the Cultural and Tourism Services Special Exhibition Area, where visitors can step into the “Great Wall VR Theater,” experience immersive visuals of the Great Wall, enjoy performances from “Menghua·The Great Wall”, and explore a range of Great Wall-inspired cultural and creative products.

By bringing the Great Wall from a heritage site into an immersive exhibition experience, the showcase offers visitors a new way to discover, experience and connect with the cultural heritage of the Great Wall.

Come experience a different side of the Great Wall at CIFTIS! Step into the VR theater, catch a live performance, explore Great Wall-inspired creations, and see how centuries-old heritage is being reimagined for today.